The personnel challenge
New People & Culture Management
THE FUTURE OF PEOPLE & CULTURE
For the first time, GASTRO IVENT and fish international will each dedicate an entire day of the trade fair to the megatrend of the future of work. Under the motto “New People & Culture Management”, agile minds show how they shape the world of work in their own company: creatively, efficiently and pragmatically. The focus is on the question of how to find, attract and retain people in a rapidly changing industry and society. “We want to shed light on a topic that affects all sectors and visitors: How do we as a company manage to be attractive to candidates and employees?”, explains Sabine Wedell, project manager at fish international. The format is supported by Zukunft Personal, Europe’s leading trade fair for HR management.
THE CHALLENGE OF PERSONNEL: FISH INTERNATIONAL SHOWS THE WAY FORWARD ON TUESDAY
Skills shortages, competition for young talent, learning requirements fueled by AI: New approaches will be presented in best-practice sessions on the program stage at fish international – always with a view to their translatability to the fishing industry. Jörg-Uwe Pfeiffer from Sparkasse Bremen discusses transformation and the intelligent handling of heterogeneous teams from development, production, services and sales with Dr. Thomas Jung from Vitrakraft, both HR managers in their organizations. Ina Claas, Deputy HR Manager at Nordsee GmbH, presents new recruiting strategies for younger target groups and new learning as a means of increasing performance and retention.
The final panel will focus on the Generation Clash: what makes Gen Z tick and the do’s and don’ts for companies as a result. In addition to the previous speakers: Prof. Dr. Jens Eschenbächer from Bremen University of Applied Sciences and Mariselle Eckert from Rari Food International, who will round off the discussion with science and a genuine Gen-Z perspective.
AGAINST THE SHORTAGE OF SKILLED WORKERS: GASTRO IVENT BRINGS SOLUTIONS TO THE STAGE ON MONDAY
Attracting and motivating skilled workers in difficult times. At GASTRO IVENT, encouraging examples show how it can be done: Marius Ries, head chef of Bremen’s Canova restaurant, and one of his employees provide insights – from their very own perspective. HR & Talent Manager Daria Mehrkens reports on the inspiring staff retention activities at the ATLANTIC Sail City hotel in Bremerhaven. Nordsee HR Manager Ina Claas shows how modern recruiting works in the catering industry. And Jörg-Uwe Pfeiffer from Sparkasse Bremen comes with a colleague who has made the surprising switch from chef to bank employee.
FUTURE OF HUMAN RESOURCES
The Bremen food fairs rely on close cooperation with Zukunft Personal, the largest HR platform in Europe, to select the program and hold their theme days. These include the leading trade fair ZP Europe in Cologne, two community events in Stuttgart and Hamburg, digital events and year-round knowledge transfer on various channels.