Sustainable fishing is of paramount importance for supplying the world’s growing population with healthy food. But what does sustainable fishing actually mean? And what roles do the various players such as fisheries, processing and trade, science and we as consumers play in this?
Götz Ahrens, who grew up in the beautiful city of Bremen, already went on mudflat hikes to Neuwerk as a child and raced his mum for crabs. His love of the sea has always remained, even though his Master’s degrees in philosophy and political science in Munich and London and subsequent business activities in the event industry in Europe and Africa took him in completely different directions. His work on complex sustainability issues with a focus on standardisation and certification then began at the European Bioplastics Association, where he was most recently responsible as project manager for the acquisition and implementation of participation in EU-funded research projects. He finally came across fish in August 2019 and has since been working as a Commercial Manager at the MSC with companies in Germany, Austria and Switzerland to expand the range of fish and seafood from MSC-certified sustainable sources.
Vivien Kudelka, who studied marine biology and is a passionate amateur chef, combines her love of nature with a strong awareness of its protection. As an ambassador for the Marine Stewardship Council (MSC), she is committed to raising awareness of the importance and value of sustainable fishing for people and nature. In her commitment, she endeavours to promote a balance between people and nature, as these are unfortunately not always in harmony. The sea, her personal connection, not only characterises her professional work, but also permeates her private life. As a Berliner, she spent the summers of her childhood on the Baltic Sea and even today her holidays take her to the sea as often as possible. She is convinced that future generations will also enjoy the flavour and nutritional value of seafood. She is passionate about destigmatising fishing and recognising it as a valuable contribution to health. In this perspective, she sees not only satisfying meals, but also a path to happier people and a world with less conflict.
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Götz Ahrens, Commercial Manager, 
